How to Make Creative LOGO

The logo (ideogram) is an image that reflects the organization. Because the logo is designed to represent the identity of the company or the company's identity and to promote direct recognition by its customers, the redesign of the logo can often be counter-productive. Another pioneer in corporate image design is Paul Rand, [14] and one of the founders of Swiss-style graphic design. He designed several posters and corporate identities, including IBM, UPS and ABC logos. RAND died in 1996. The third pioneer in corporate image design is Basso. [15] Bass is responsible for many of the identities identified in North America, including the Bell Telephone logo (1969) and behind the AT & T globe (1983). Other well-known designs are Continental Airlines (1968), Dixie (1969) and United Way Corporation (1972). Later, he will also create logos for some Japanese companies. He died in 1996. Since the rise of the modernist American movement in the 1950s, the number of logo d...